Have you been wondering about the future of book publishing? Are you thinking you might publish your book in digital format? Is your market primarily women age 40 and above? Have I got good news for you!
According to a blog about marketing to baby boomers:
Few things remain the same in book publishing , consumer electronics, and media these days. But a few things are likely to remain the same for many years:
• Boomer women will remain the most reliable and profitable consumers of books in any format.
• Boomer women will end up reading more of their books on e-readers (many of which will probably be $99 devices that aren’t branded Kindles).
• Amazon and Kindle will sell more of those books than anyone else.
You can read more in this post called Editorial: How Amazon Will Retain Boomers – even if they buy Apple’s iPads.
Recent Comments